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갤러리

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제목 Crowley and Fredrickson's approach to choosing ingredients was equally methodical.
작성자 대표 관리자 (ip:222.109.221.43)
  • 작성일 2016-06-10 15:15:02
  • 추천 추천하기
  • 조회수 180
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 Crowley and Fredrickson's approach to choosing ingredients was equally methodical. "A lot of brands add in ingredients that only function as marketing stories when in reality their ultimate chemical composition in the final formulation is minute," Fredrickson explains. "For us, our focus was on simple ingredients that show immediate performance so that a woman could see it. So for instance hyaluronic acid is one of the first ingredients we knew we wanted to include in the BB cream, because it instantly plumps skin and smoothes fine lines." Keeping their ingredients ethical and safe was most important, ensuring that all Stowaway cosmetics are at least EU compliant. "We held ourselves to the highest standards in the industry. You can count on us to always be paraben-, phthalate- and cruelty-free," emphasizes Crowley.

 
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